Why Your Online Reputation Is Your Biggest Asset: Doctors Indicted of Trading Opioid Prescriptions for Sex and Cash

I’m nauseous as I write this. We can’t seem to go a week without another bombshell article detailing how a licensed doctor and/or dentist has done something horrible in regards to prescribing opioids unethically (and illegally). And this time, it allegedly involves prostitution and flat-out trading pills for black market cash. Sex, for prescription drugs. By a licensed doctor. It’s… Read More »

Why “Being A Good Dentist” Is Never EVER Enough

Recently, corporate dental offices & DSO’s have been attractive targets for investment capital. What do savvy investors see in dentistry? Lots of market share to be gobbled up and profit, that’s for sure. Unfortunately, you’re their main target. Investment firms have told me that the rise of corporate dentistry demonstrates that dentistry can be extremely profitable… and investors have discovered… Read More »

Don’t Let Your Practice Get “Amazon-ed”; 4 Tips For Thriving In The New Dental Economy

As the founder and CEO of a near 10-year old dental marketing company, I have had a unique perspective within the dental industry. I get the opportunity to watch it unfold from the inside of thousands of dental practices across the globe. As a result… I’ve seen trends come and go. I’ve watched innumerable practices open, then fold. And I’ve… Read More »

This Texas Dentist Has Generated Over $1 Million Per Year For The Last 3 Years and 99 New Patients Per Month…ALL On Autopilot!

Find out how Dr. Hawkins is averaging WELL ABOVE $1 million per year in collections as a solo dentist in a small rural Texas town. Learn how he has amassed a 4-6 week wait for patients, and why he doesn’t have to “sell treatment”…patients literally drive an hour from the big city to accept treatment from this “small-town doc” Discover… Read More »

Dr. Josh Austin Reviewed Local Search for Dentists And You’ll Never Guess What Happened Next

With all the different review companies and marketing agencies trying to scam, ripoff or confuse dentists in regards to their marketing, Dr. Joshua Austin decided to give Local Search For Dentists a try and you’ll be amazed at what happened! Listen to his review of Local Search For Dentists above!  ========================================================= Want to learn more about how Dr. Austin achieved this… Read More »

I’ve Met Your Competition, and Trust Me…You’re Going To Lose The Fight If You Don’t Evolve.

If you’ve been a practicing dentist for more than a year or two, you’ve probably seen the competitive landscape change over the years. That’s how fast things are changing around you in just a few short years. Your biggest challenger used to be down the street. It was you and another local dentist, who was at relatively the same scale… Read More »

“Old School” Website Dental SEO Is Dead. Unless You’re Doing This, You’re Flushing Time & Money Down The Drain.

Let’s start off by defining “SEO” or “Search Engine Optimization” because there are a lot of companies, marketers, and others selling dentists on these jargon type terms that have been watered down over the years. SEO is just a tool. You can optimize anything online these days and some are beneficial, while others are a waste of time and money.… Read More »

The REAL Reason Why You Have Too Many NO SHOWS (and it’s not what you think!)

Let me start out by saying this post has nothing to do with “reminding” patients more or adding yet ANOTHER software, email, or texting solution to your practice management software. This is something totally counterintuitive that you’ve likely never given any thought to. As founder and CEO of one of the most reputable, successful and fastest growing companies in all… Read More »

Georgia Woman Indicted For Allegedly Masquerading As A Licensed Dentist & The ONE Thing You’re Currently Doing To Drive Patients Away

“TRUST Is A Fragile Thing. Easy To Break, Easy To Lose And One Of The Hardest Things To Ever Get Back.” -Attributed to Zig Ziglar “Trust, But Verify.” -Ronald Reagan ***** It’s stories like this that test my faith in humanity to do the right thing and serve people properly and unfortunately give this great profession a black eye. In… Read More »

Why You Should NEVER EVER Rely On Facebook For Your Dental Marketing & New Patient Generation

“Oh we’re not gonna take itNo, we ain’t gonna take itOh we’re not gonna take it anymore” Twisted Sister, “We’re Not Gonna Take It” *** WARNING: Prepare for an EPIC rant. Facebook really ticked me off this morning. And it’s certainly not the first time. I was getting ready to run an ad on Facebook’s platform that would market our… Read More »