Graig Presti, 4x Inc. 500/5000 CEO of Local Search For Dentists® and Prominent San Fransisco Internet Law Attorney, Karl Kronenberger, Discuss “Why Dentists Should Make Their Websites ADA Compliant Or Face Potential Litigation.” Here’s what you’ll learn: Why Dentists Are “Low Hanging Fruit” For Plaintiffs Attorney’s and ADA Lawsuits Why Adding An “Accessibility Link” To Your Practice Website Won’t Make Your… Read More »
Evolve Or Die: Is Your Dental Practice The Next Kmart or Amazon?
“Success is a lousy teacher. It seduces smart people into thinking they can’t lose.” -Bill Gates Kodak. Kmart. Blockbuster Video. Three companies that were once at the top of their respective industries. And now, they’re a little more than the butt of a joke or punchline to a cautionary tale…one that revolves around corporate complacency and the belief that once… Read More »
“Old School” Website Dental SEO Is Dead. Unless You’re Doing This, You’re Flushing Time & Money Down The Drain.
Let’s start off by defining “SEO” or “Search Engine Optimization” because there are a lot of companies, marketers, and others selling dentists on these jargon type terms that have been watered down over the years. SEO is just a tool. You can optimize anything online these days and some are beneficial, while others are a waste of time and money.… Read More »
The Hard Truths About Your Practice You Must Accept If You’re To Grow
Guest post by Jerry Jones To be successful in any endeavor – whether it’s business in general, the delivery of top-flight dental care, or whatever, you must be willing to do three things: Seek out, acknowledge, and most importantly, act to address the hard truths or realities you discover – if you are to ever experience sustainable, long-term, healthy growth… Read More »
Why “Being A Good Dentist” Is Never EVER Enough
Recently, corporate dental offices & DSO’s have been attractive targets for investment capital. What do savvy investors see in dentistry? Lots of market share to be gobbled up and profit, that’s for sure. Unfortunately, you’re their main target. Investment firms have told me that the rise of corporate dentistry demonstrates that dentistry can be extremely profitable… and investors have discovered… Read More »
Don’t Let Your Practice Get “Amazon-ed”; 4 Tips For Thriving In The New Dental Economy
As the founder and CEO of a near 10-year old dental marketing company, I have had a unique perspective within the dental industry. I get the opportunity to watch it unfold from the inside of thousands of dental practices across the globe. As a result… I’ve seen trends come and go. I’ve watched innumerable practices open, then fold. And I’ve… Read More »
Dr. Josh Austin Reviewed Local Search for Dentists And You’ll Never Guess What Happened Next
With all the different review companies and marketing agencies trying to scam, ripoff or confuse dentists in regards to their marketing, Dr. Joshua Austin decided to give Local Search For Dentists a try and you’ll be amazed at what happened! Listen to his review of Local Search For Dentists above! ========================================================= Want to learn more about how Dr. Austin achieved this… Read More »
I’ve Met Your Competition, and Trust Me…You’re Going To Lose The Fight If You Don’t Evolve.
If you’ve been a practicing dentist for more than a year or two, you’ve probably seen the competitive landscape change over the years. That’s how fast things are changing around you in just a few short years. Your biggest challenger used to be down the street. It was you and another local dentist, who was at relatively the same scale… Read More »
The REAL Reason Why You Have Too Many NO SHOWS (and it’s not what you think!)
Let me start out by saying this post has nothing to do with “reminding” patients more or adding yet ANOTHER software, email, or texting solution to your practice management software. This is something totally counterintuitive that you’ve likely never given any thought to. As founder and CEO of one of the most reputable, successful and fastest growing companies in all… Read More »
Why You Should NEVER EVER Rely On Facebook For Your Dental Marketing & New Patient Generation
“Oh we’re not gonna take itNo, we ain’t gonna take itOh we’re not gonna take it anymore” Twisted Sister, “We’re Not Gonna Take It” *** WARNING: Prepare for an EPIC rant. Facebook really ticked me off this morning. And it’s certainly not the first time. I was getting ready to run an ad on Facebook’s platform that would market our… Read More »