“Success is a lousy teacher. It seduces smart people into thinking they can’t lose.” -Bill Gates Kodak. Kmart. Blockbuster Video. Three companies that were once at the top of their respective industries. And now, they’re a little more than the butt of a joke or punchline to a cautionary tale…one that revolves around corporate complacency and the belief that once… Read More »
Georgia Woman Indicted For Allegedly Masquerading As A Licensed Dentist & The ONE Thing You’re Currently Doing To Drive Patients Away
“TRUST Is A Fragile Thing. Easy To Break, Easy To Lose And One Of The Hardest Things To Ever Get Back.” -Attributed to Zig Ziglar “Trust, But Verify.” -Ronald Reagan ***** It’s stories like this that test my faith in humanity to do the right thing and serve people properly and unfortunately give this great profession a black eye. In… Read More »
Latest Facebook Fumble Underscores Dentists’ Need To Prove Trustworthiness
It’s been a rough year for Facebook. Did you happen to see the recent headline from the New York Times? “Facebook Security Breach Exposes Accounts of 50 Million Users” Uh….”oops”? Facebook is considered to be the leader of the social media pack. It changed the way people looked at, well…each other. It represented a new sense of community and connection.… Read More »
Beyond The Chair™ (Part 2 of 3) with Graig Presti, MBA: “The Darkside of Dentistry and Why It’s Limiting The Growth Of Your Practice!”
Welcome to our new series, Beyond The Chair™, where we discuss issues facing today’s practice owner, and how to stay competitive in your market. Our discussion this week focuses on the Darkside of Dentistry (Part 2 of 3) . This week, here’s what you’ll learn: Why you have a moral and ethical obligation to serve as many patients as possible Why… Read More »
“Beyond The Chair” (Part 3 of 3): “The ‘Tidal Wave’ That All Dentists Are Facing and Why You Can NOT Afford To Ignore It!”
Welcome to Week 3 of our new series, “Beyond The Chair”. We discuss issues facing the dental practice owner, and how to stay competitive in your market. This week, here’s what you’ll learn: Why thinking like a patient (not a doctor) will give you the insight you need to appeal to more patients and get more case acceptance The “Pointed, Apex… Read More »
Only Offer This When You Make Appointment Times And Watch The Difference
Guest Post by Jayne Bandy, Founder of Dental Phone Excellence *** I was online reading a post on a Dental Front Office social media page. The dilemma was the patient who cannot make their mind up when they are given an appointment time. My answer is if this is happening then *you* are making it happen and not your patient. Do… Read More »
12 Ways To Recession Proof Your Dental Practice
I’ve coined 2016 “The Year of The Bankrupt Dentist”. The reasons for this are simple. Corporate dental practices are invading cities and breaking private practices over their knees in a matter of months. Patients are spending less money (hoarding cash due to uncertainty, looming elections, terrorism etc.). These LARGE private mega practices are buying up everything in sight, taking over… Read More »
