Why You Should NEVER EVER Rely On Facebook For Your Dental Marketing & New Patient Generation

“Oh we’re not gonna take itNo, we ain’t gonna take itOh we’re not gonna take it anymore” Twisted Sister, “We’re Not Gonna Take It” *** WARNING: Prepare for an EPIC rant. Facebook really ticked me off this morning. And it’s certainly not the first time. I was getting ready to run an ad on Facebook’s platform that would market our… Read More »

“Beyond The Chair” (Part 2 of 3): “Why Corporate Dentistry Doesn’t View The Solo Dentist As A Threat In Their Market Place” (You should know what they’re saying about you!)

Welcome to Week 2 of our new series, “Beyond The Chair”. We discuss issues facing the solo practice owner, and how to stay competitive in your market. Our discussion this week focuses on how to beat your competition and Corporate Dentistry at its own game and remain competitive in your market. This week, here’s what you’ll learn: Corporate Dentistry’s #1 Biggest… Read More »

12 Ways To Recession Proof Your Dental Practice

I’ve coined 2016 “The Year of The Bankrupt Dentist”. The reasons for this are simple. Corporate dental practices are invading cities and breaking private practices over their knees in a matter of months. Patients are spending less money (hoarding cash due to uncertainty, looming elections, terrorism etc.). These LARGE private mega practices are buying up everything in sight, taking over… Read More »